Urban Outfitters


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Introduction
Urban Outfitters is a lifestyle retailer for young adults who are interested in hipster subculture and alternative fashion. It offers a mix of women's and men's apparel, footwear, accessories, activewear and gear, beauty and wellness products, furniture & housewares, as well as lifestyle products such as electronic gadgets and retro vinyl records.
What to Buy
Urban Outfitters, also known as UO, is part of a group of brands that also includes Anthropologie and Free People. Describing themselves as a clothing chain for young people with a taste for “bohemian, hipster, ironically humorous, kitschy, retro, and vintage styles," they currently have over 200 retail stores across the United States, Canada, and Europe as well as an e-commerce site.
According to surveys, Urban Outfitters is among the top two retail brands favored by millennials. The brand’s design aesthetic relies heavily on pop culture to keep their lines constantly cool and on-trend with the attention-fluid whims of 15 to 25-year-olds who are Urban Outfitters’ primary customers. That being the case, expect lots of asymmetrical cuts, bold prints, cute and ugly-cute cartoon characters, retro accents, Japanese graphics, and statement symbols such as cannabis leaves and corporate logos.
Urban Outfitters’ highly desirable Women’s line is a well-curated mix of trendy styles and retro chic and run the gamut from prairie-inspired plaid baby doll dresses, romantically flowy boho blouses and skirts, hi-rise acid wash mom jeans, tie-dyed tees, minimalist cool Fjallraven Kanken backpacks, sexy Prive Revaux glasses, and vintage 1950s oversized work jackets.
UO’s Men’s collection, on the other hand, is chock full of street essentials from brands such as adidas, Nike, The North Face, Fila, Stüssy, Pot Meets Pop, Les Benjamins, AJOBYAJO, Lazy Oaf, Champion as well as Urban Outfitters’ signature line, BDG.
Urban Outfitters also carries everything you need to decorate your studio or dorm room with their UO Home collection designed specifically for small spaces. The collection includes bedding sets, throw pillows, tapestries, kitchenware, bath & laundry essentials, organizers, rugs, curtains, and small-space furniture at prices you (or your parentals) won’t balk at.
Meanwhile, the retailer’s ultra-cool Lifestyle department combines technology with funky, retro styling. Check out their vintage-designed Bluetooth record players (as well as vinyl records from 90s-era Spice Girls to hot newcomers such as Billie Eilish and Post Malone) and speakers; Polaroid and Fujifilm Instant Cameras, novelty gifts and toys, roller skates, retro bike helmets, cat-shaped essential oil diffusers, cow-print mini refrigerators for your face serums, and other unique finds.
Finally, Urban Outfitters’ Beauty section has painstakingly assembled a top-notch lineup of skincare, makeup, and hair products to rival that of more established beauty emporiums out there. They stock tried-and-true favorite labels such as Mario Badescu, Anastasia Beverly Hills, Benefit, Ouai, and Caudalie along with lesser-known, but highly-rated indie products such as COSRX and Dr. PAWPAW. They also just launched their own exclusive beauty line called ohii which is getting raves from beauty influencers.
Highlights
UrbanOutfitters.com accepts the following forms of payment: Visa, MasterCard, American Express, Discover, JCB, China Union Pay, Diners Club, PayPal, Afterpay, Apple Pay, Urban Outfitters Gift Cards and Urban Outfitters Store Merchandise Gift Cards. Standard Shipping on orders $50 and over are FREE within the United States, while other shipping methods are offered for a nominal fee. International shipping to Canada, Australia, New Zealand and Europe is also available.
Furthermore, if you’re not happy with your UO purchase for any reason, returns are free for US customers! To return items ordered on UrbanOutfitters.com, the UO app, or by phone, just find your order number, select the order you want to return, click the “Create a Return” button, print your Return Label, and mail the package back to the store at no extra charge. Allow approximately 1-2 weeks for return processing and an additional 1-3 business days to credit your payment back to your original form of payment.
And if you have made Urban Outfitters a regular part of your lifestyle as have millions of millennials and Gen Z’ers, then we recommend signing up to their FREE online and mobile UORewards program, where, as a member, you can earn rewards for every purchase or social share, as well as receive personalized offers, prizes, discounts, and perks such as tickets to artist meet-and-greets and signed merchandise.
In conjunction with the rewards program, go ahead and download the UO App for both iOS and Android, which brings the best of Urban Outfitters to your mobile device. Here, you can shop for the newest arrivals and exclusive collections; enjoy enhanced search and express checkout; watch videos of select products; explore UO’s curated feed for the latest trends and looks; get real-time inspiration from the @urbanoutfitters community; create, customize and share up to 5 UO Wish Lists; keep track of your orders; delivery details, and rewards points, and much more.
What’s more, sign up to receive Urban Outfitters emails and get first dibs on new arrivals, sales, exclusive content, events, and other goodies.
Is It Time to Buy?
Take it from the millions of millennials surveyed who consistently named Urban Outfitters as one of their most favorite retailers; if you’re looking for the trendiest outfits to wear and the coolest stuff to accessorize your woke lifestyle at prices that won’t put a dent on your first paycheck, then you’ll definitely love making Urban Outfitters a regular part of your shopping habit.
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